Our experts combine the best in subprime marketing, subprime finance and auto retail
Denny Long | President & Head Credit Mail Expert
One of the most recognized automotive direct mail experts in the country.
Denny Long has spent over 30 years as data analyst and marketing expert. He has created the most innovative marketing tools in the automotive industry for some of the most well-known names in the industry. He is a sought-after contributor to industry magazines such as Auto Dealer Today, Auto Remarketing Magazine, BHPH Report, Subprime News and Used Car News to mention a few and trade shows across North America. As lead writer for Special Finance Magazine for 15 years, he has watched the subprime market blossom and took note. Due to his extensive knowledge of analytics, computer programming, and direct mail marketing, he built the most sophisticated and successful analysis tools in our industry. Because of his emphasis on the subprime and BHPH industries, he is able to produce results like no one else.
Ben Misra | Executive Vice President
Ben has been immersed in the automotive retail industry for more than 30 years.
Ben’s extensive experience includes roles with finance companies, as well as franchise and independent dealerships. As far back as 1981, he developed the first consumer risk-scoring model; a model that is still being used today. He has also developed systems for mitigating risk at companies such as GE Capital, Key Finance, Allstate, and Northern Trust Bank. Ben has held every dealership position from washing cars to general manager. During his time in various dealerships, he was instrumental in developing systems for some of the largest subprime dealers in the country.
We provide our client dealerships with fresh auto loan leads generated from our incredibly effective direct mail programs. We focus on your individual dealership’s success. You get customized consumer criteria, and a territory specifically tailored for your best opportunities to generate high quality leads. So we’ve been able to design the most productive direct mail products in the automotive industry! Working together with Denny, our experts have developed unmatched, cutting-edge products that produce results. Call us today to find out how many automotive subprime leads per month are available in your target market.
- No Cancellation Period;
- No Bogus Monthly Fees;
- No long-term contracts;
- Warm transfers from live call center operators;
- Customized Territory;
- Direct Delivery to your email, text or CRM;
- Territory by radius, city, county or even specific zip code;
- Online lead management tools.